Taming Traffic

Changing Incentives for Vehicle Use: Zero Emission Areas and Congestion Pricing

In this webinar, ITDP explores two zone-based approaches to reducing vehicles—zero emission areas and congestion pricing. Zero emission areas are a newly emerging urban planning tool that concentrates “pull” incentives, such as better public transit and people-first streets, to shift people out of cars. Congestion pricing uses a “push” incentive, mainly a peak-travel fee to reduce vehicles in key city areas at high-usage times. Both are zone-based approaches that can create significant impacts reducing vehicles, but are complicated to design, operate, and enforce, and require robust political will to implement.

Register here!



Itdp Logo Int
Contact us

Together we are TUMI